Beginning November 2 and running through November 5, 2025, Forrester Research, Inc. is hosting its highly anticipated Technology & Innovation Summit North America in Austin, Texas, with digital access available to a global audience. The theme for this year’s event, “Master Tech Mayhem,” reflects the increasing pace of technological disruption that businesses are facing across industries. The summit aims to equip business and technology leaders with the tools they need to navigate this rapidly changing environment, helping them align innovation, data, and AI strategies to drive tangible business outcomes.
Key topics to be discussed include the rise of agentic AI, which is transforming how businesses use artificial intelligence to interact with customers and streamline operations, and cloud modernization, a critical focus as organizations migrate from outdated systems to more scalable and flexible cloud infrastructures. Data readiness will also be a central topic, addressing how companies can prepare and manage their data effectively to make informed decisions and unlock new business opportunities. Additionally, the summit will explore how to align technology investments with business value to ensure that every tech initiative drives measurable ROI.
As companies grapple with legacy systems, rising operational costs, and emerging risks—such as cybersecurity threats and shifting regulatory landscapes—the summit will provide attendees with frameworks and practical guidance to transform their technology functions into growth engines. With these tools, companies will be better equipped to manage the complexities of today’s tech-driven business environment and adapt swiftly to future challenges.
The event will bring together industry leaders, technology experts, and forward-thinking innovators, all sharing their insights on how businesses can stay ahead of the curve in an era of constant digital transformation. The summit’s focus on actionable strategies and real-world solutions aims to inspire organizations to rethink their technology approach, driving innovation and competitive advantage.